A theatrical celebration of Freddie Mercury's life, music and legacy
THE FREDDIE STORY blends storytelling, cinematic projection, live performance and audience interaction to create a powerful journey through the life of Freddie Mercury.
The show moves from intimate early moments to the huge emotional highs of Queen's greatest hits, building toward a concert-style finale that leaves audiences uplifted and energised.
Created for theatres, arts centres and touring venues, the production is designed to feel premium while remaining practical to programme.
Two unforgettable acts
Blending live music, cinematic projection, storytelling, and audience interaction, the show takes audiences on an emotional and electrifying journey through Freddie's extraordinary life — culminating in a spectacular concert finale inspired by the iconic Live Aid performance.
The Story
A narrative-driven theatrical experience charting Freddie Mercury's rise — from a young boy born in Zanzibar, through his move to the UK, into the formation and meteoric success of Queen.
The narrative explores:
- Freddie's early life and influences
- His artistic ambitions and identity
- The formation and evolution of Queen
- The pressures of fame and personal struggles
- His creative genius and enduring legacy
Songs featured in Act One:
Each song is contextually placed to enhance the story — not just performed, but experienced as part of Freddie's life journey.
The Concert
Live Aid Finale
The second half transforms the theatre into a full-scale live concert experience. With no narrative interruption, the show recreates the energy, charisma, and sheer power of Queen's legendary Live Aid set — widely regarded as one of the greatest live performances of all time.
Audiences are invited to fully engage — singing, clapping, and becoming part of the show — as the performance builds to an unforgettable finale.
- High-energy, back-to-back iconic hits
- Authentic staging and audience interaction
- A stadium-style atmosphere within a theatre setting
Songs featured in Act Two:
~60 min
Act One
20 min
Interval
~40 min
Act Two

A theatre product, not just a tribute act
THE FREDDIE STORY is designed to sit comfortably alongside programmed theatre entertainment, music-led productions and one-night touring events.
That positioning makes the show easier to market, easier to present and more attractive to both venues and ticket buyers.
Created and performed by Jim Smart
Created and performed by Jim Smart, Scotland's longest running solo Freddie Mercury performer. With over two decades of experience celebrating Freddie's music and appearances on BBC productions including Pitch Battle and Viva Variety, Jim brings his passion for storytelling and live performance together in this unique theatrical concert experience.